How To Become A Successful Digital Marketer

Do you want to have a successful career in digital marketing?

Do you want to stand apart from other digital marketers?

If your answer is yes, then you have come to the right place. In this blog, you’ll learn about 15 easy steps and techniques that will help you in becoming a better digital marketer.

So without further ado, let’s start.

1. Learn the basics

Before learning anything new, your foundations must be strong. As you might know that the strength of the building lies in the foundation, in the same way, you should learn the basics of digital marketing and get your foundation strong.

You can buy and start reading digital marketing books if budget is not your constraint otherwise, you can read various digital marketing blogs.

If you want a bit of entertainment type of learning, then nothing can be great then watching YouTube videos. There are a plethora of digital marketing videos floating on YouTube to watch from

Once you are ready with the basics and aware of the key digital marketing terminologies, you’re set to become a successful digital marketer.

2. Start a blog

Did you know?

There are 500 million blogs on the internet.

People read blogs to stay updated, learn something new or for business purposes. Apart from this, the blog has several other benefits that can help you in becoming a successful digital marketer.

For example,

When you start a blog, you’ll get to know about what is domain and hosting, WordPress, content writing, SEO and a lot of many things.

I personally learnt SEO by starting my personal blog and creating content. That’s why it said, “learning through your own experiences is the best thing ever.” With blogging, you can make money online.

3. Do an internship

If you are just starting out as a newbie digital marketer, then nothing can be great then doing an internship in any IT company or digital marketing firm. This will help you in getting hands-on practical experiences and live to learn.

While doing an internship, you’ll also learn about the actual working of the digital marketing landscape which will indirectly help you in building your confidence.

Internships will also set you apart from other newbies who want to make their career in digital marketing.


Getting a letter of recommendation and stipend are other perks of doing a digital marketing internship.

In fact, I personally did my digital marketing internship in Pune.

4. Start with freelancing

Once you have done your internship, now it’s time to take your career to the next level. It’s time to start with freelancing and taking digital marketing projects.

This is how you’ll become a successful digital marketer in the coming future.

Today, there are tons of job opportunities available on freelancing platforms like Upwork, Fiverr and Freelancer.

Upwork alone has 1000+ digital marketing jobs listed on the platform.

You just need to build a solid portfolio and follow the right bidding strategy to grab your first project.

5. Enroll in paid digital marketing courses

Another great way to become a successful digital marketer in a short span of time is by enrolling in paid digital marketing courses.

There are tons of online and classroom digital marketing courses available which you can think of enrolling in. courses will not only build your foundation but also make a full-stack digital marketer.

The majority of the course covers modules like SEO, SEM, PPC, SMM and a lot more, which are more than enough to become a successful marketer.

Courses will also help you in getting a job as well as various digital marketing certificates.

6. Learn new skills

Learning new skills is essential for making a successful career in digital marketing. It helps you in developing and coming up with new ideas and techniques with the fast-changing digital world.

When you learn a new skill, it will open the doors for you to work in different aspects of marketing. You can also call yourself a 360-degree digital marketer by learning necessary skills like SEO, content writing, email marketing, Paid ads and a lot more.

Apart from this, learning new skills will also give you a better chance of getting a promotion or earning more.

Following are top digital marketing skills that you should be learning in 2020 and beyond:

  • Email marketing.
  • Content writing.
  • SEO and blogging.

7. Stay updated

Digital marketing is dynamic

So, in order to become a successful digital marketer, you need to stay updated with the latest trends, techniques and changes happening in the world of digital.

This will not only help you in staying ahead of others but will also give you knowledge on every topic related to digital marketing.

Following are the best ways to stay updated on each and trend related to digital marketing:

  • Start reading two or three digital marketing blogs.
  • Subscribe to the newsletter of popular bloggers.
  • Be active in forums.
  • Join Facebook groups.
  • Watch YouTube videos.


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